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Moriarty Group Values

The Moriarty Group team fully embrace the core principles established by our company founder Luke Moriarty over 30 years ago. These principles guide all our businesses, whether a Moriarty’s SuperValu store or hotel.


01personal Personal

In all our properties, we employ people from our local catchment areas who are open, friendly, and always waiting and willing to assist customers with their every need. Moriarty Group people are there to support customers and to ensure they have the best possible experience each and every day!


02inspiring Inspiring

Need help with a recipe, or want to know the best places to visit in Dublin or Kildare? The Moriarty Group team of local experts are always on hand to help and guide.
Need a meal idea? The SuperValu butchers, bakers or fishmongers can guide shoppers as to how to make the most of their quality fresh foods.
Whether the weekly shop, a handy snack, a family event, business occasion, holiday break, or that special night away, the Moriarty Group team add inspirational touches to make the everyday extraordinary!


03passionate Passionate

Our teams are passionate about what they do, striving to ensure the best customer experience always. Pride in our work, and satisfaction that every customer feels welcomed and appreciated, drives what we do and fuels our passion!


04local Local

At the Moriarty Group, we are active supporters of the local community.
Whether it is Tidy Towns, the local GAA, Rugby, Soccer, Cricket or Basketball clubs, we are on hand to help and support!
We buy locally, employ locally, and invest in community organisations and projects that support our local area; recognising the customer loyalty and support of all the communities in which we operate.


05commited Committed

We are committed to quality in every part of the business. We ensure the highest possible standards of safety, quality and customer experience in every aspect of our daily routine. We regularly train and re-train staff to ensure they are as up-to-date as possible on all relevant aspects of the business.
It is this commitment to the finer details that ensures customers always have an exceptional experience in our businesses.


06innovative Innovative

We seek out new experiences to capture the senses and excite our customers.
In our hotels, we regularly work with the chefs and department heads to ensure every visit, whether a one night stay, a wedding, or afternoon tea, is an experience to remember.
In our SuperValu stores, our Moriarty’s Fresh range is designed by our instore chefs, butchers and bakers to ensure everything we sell is fresh and tasty and guaranteed to appeal. Our range of products reflects our passion for food and innovation, which can be seen every day on our shelves.